"So What? Who Cares" is an essay that tries to stress the importance of saying why the subject matters in your writing. The author says that way too often do writers forget about this idea and, in return, the readers are might feel left out. Then the author tells us two things we should keep in mind when writing. the "so what?" part and the "who cares?" part. "Who cares" is the part that explains who we want our audience to be, if we even have a specific audience in mind or if we are just writing generally. "So what" describes the idea that the subject the writer is writing about has anything to do with anything in the real world and if the readers can apply it to everyday life.
I really agree with the author of this essay. I definitely think that writers should be fully aware of their audience. Writers should make sure not to bore those who don't know much about the subject and excite those who really do. In the end, if no one would read your essay, then what is the point in writing it?
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